Agency in textile & pet products
Ed de Bever has spent fifty years in the pet trade. He finds the right manufacturer for your product in India, Pakistan, China or Europe, and takes care of everything through to delivery.
Orange King is built around Ed de Bever's experience. He has been in the pet trade since he was fifteen: thirty years as an employee, and since 2005 as a business owner. That year he and Moni de Bever took over Maro Trading, the home-textile company behind the In The Mood Collection brand. A year later they founded Lex en Max, a pet products company. Both companies have since been sold: Maro Trading to Edelman in 2020 and Lex en Max to Johnson Petfoods in 2024.
What sets Orange King apart is the network. Ed has visited almost all of his suppliers in person on his travels. He knows how they work and what they can and can't do, so he can find the right manufacturer, whether you're developing a private-label collection or extending your existing range.
Full track record50 years in the pet trade
15 years running Maro Trading (home textiles)
18 years running Lex en Max (pet products)
Production partners in India, Pakistan, China and Europe
Ed works in two closely related sectors: home textiles and pet products. In both, you can have products made under your own brand (private label).
Decorative cushions, outdoor cushions, throws, and table and kitchen linen. Ed knows the seasonal rhythm: at In The Mood Collection he worked with two collections a year alongside a year-round core range.
Dog and cat cushions, baskets, pet furniture, horse rugs and accessories. Developed around what the market is asking for.
A complete collection under your own brand, covering design, the choice of manufacturer and production. You can also put your own label or packaging on an existing design.
One point of contact for the whole process. If you want to talk to the manufacturer yourself, Ed will put you in touch. If you'd rather not, he'll handle the correspondence for you.
Tell Ed what you're looking for, even if you're still working out the details. He advises on the market, retail requirements and what's feasible, and acts on your behalf with the right manufacturers.
You work out the details with Ed: fabrics, colours, quantities and lead time. He then finds the right factory for the job, in India, Pakistan, China or Europe.
First, Ed has a sample made. Production only starts once you've approved it.
Ed oversees production and arranges the shipping. For countries such as India and China, allow about three months' lead time plus a month at sea; for Europe, four to six weeks after the sample is approved.
A buyer was looking for furniture from India. Ed coordinated the development of the new models and arranged the shipping.
Complete collections for garden centres, DIY stores, homeware stores and pet shops: smaller and larger chains, in the Netherlands and abroad. From a single collection to building a complete brand of your own.
What Ed charges depends on the product and the project, and you discuss it with him. If a sample costs money, you're told in advance, and the amount usually comes off your first order.
The minimum order depends on the product and the manufacturer. Small quantities are usually possible, though the unit price will be higher. So a small first collection is open to discussion too.
How to start smallGood products start with good partners. Ed has contacts in India, Pakistan, China and Europe, built up over decades, and chooses the region that suits each product.
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Baskets, artisanal finishing, scalable textile production
Bed and bath textiles: towels, terry towelling and bed linen
Volume, large runs, competitive pricing
Short lead times, premium finishing and sustainability
For a quote or a question about suppliers, get in touch. Ed is happy to think it through with you, even if you're not yet sure exactly what you need.
